Welgard – Well Water Warranty Services Affiliate Program Terms of Service

Agreement

By signing up to be an Affiliate in the Welgard – Well Water Warranty Services Affiliate Program (“Program”) you are agreeing to be bound by the following terms and conditions (“Terms of Service”).

AFFILIATE PROGRAM TERMS AND CONDITIONS

These are The Well Guardian Corporation Affiliate Program Terms & Conditions (the “Agreement”) contain terms and conditions that apply to your participation as an Affiliate (as that term is defined herein) in The Well Guardian Corporation’s Affiliate Program (the “The Well Guardian Corporation Affiliate Program” or “Program”) through The Well Guardian Corporation’s Affiliate Network(s) (“Network”), and the establishment of links from your website or digital location (also referred to as “your site”) to the following www.wellguardian.us/

As used in this Agreement, “we” and “our” shall mean collectively, The Well Guardian Corporation and/or its parents, subsidiaries and related entities (as applicable) and Well Guardian Domains (collectively, “The Well Guardian Corporation”), and “you” and “your” mean the Affiliate.

By submitting your registration The Well Guardian Corporation Affiliate Program application and participating in the Program, you are confirming that you have read and understand this Agreement, you represent and warrant that you are lawfully able to enter into contracts, and you agree to be bound by, and will continue to comply with, these terms and conditions throughout the full duration of your participation in the Program. Additionally, you acknowledge and agree that by submitting your application, the effective date of this Agreement will be the date on which you submit your application.

Please be advised that this Agreement supplements the agreement that you have previously entered into with Well Guardian Corporation. To the extent that any of the terms or conditions contained in this Agreement conflict with any of the Network agreement terms and/or conditions, this Agreement shall control. The Well Guardian Corporation reserves the right to make changes to The Well Guardian Corporation Affiliate Program and this Agreement at any time, and such changes will be effective immediately upon being posted on the Network.

As a condition of your participation in the Program, you must comply with all laws, rules, and regulations applicable to your participation in the Program, including, for example, the requirement to make proper and appropriate disclosures in compliance with the Endorsement and Testimonial Guidelines published by the United States Federal Trade Commission (“FTC Guidelines”). In addition to other measures that you take to comply with such guidelines, you must clearly and conspicuously state the following (or something very similar considering space and format available) as part of the messaging that contains a reference or link to The Well Guardian Corporation: [INSERT YOUR NAME] is a participant in The Well Guardian Corporation Affiliate Marketing Program, an affiliate advertising, and marketing program that pays advertising fees to sites that advertise and link to THE WELL GUARDIAN DOMAIN NAMES.

MISUSE OF THE WELL GUARDIAN CORPORATION BRAND, PARTICIPATING IN PROHIBITED ACTIVITY AND/OR FAILURE TO COMPLY WITH THE WELL GUARDIAN CORPORATION AFFILIATE PROGRAM AND THE TERMS AND CONDITIONS OF THIS AGREEMENT MAY RESULT IN A LOSS, REDUCTION AND/OR OFFSET OF REFERRAL FEES FROM SALES MADE THROUGH ANY AFFILIATE OR SUB-AFFILIATE THAT DOES NOT COMPLY WITH OUR PROGRAM TERMS OR TERMINATION OF YOUR PARTICIPATION IN THE WELL GUARDIAN CORPORATION AFFILIATE PROGRAM.

  1. Defined Terms

“Affiliate” means a person or company that participates in The Well Guardian Corporation’s Affiliate Program via a Network or other contractual relationship.

“Content” means text links, promotional information (and all related information), images, photographs, text, application updates, and other graphics. All Content is owned or licensed property of The Well Guardian Corporation or its suppliers or licensors and is protected by copyright, trademark, patent, or other proprietary rights.

“Insertion Order” means the documented instructions regarding category Referral Fees payout and policies, timeline, and scheduling.

“Network” means the online affiliate marketing network through which Affiliates may enter into engagements with The Well Guardian Corporation (or other Network advertisers).

“Offer” means communication and/or sale of The Well Guardian Corporation Content, product, or promotional event provided by the Network. Within The Well Guardian Corporation’s Affiliate program, an Offer is the Content that the Qualifying Link refers to.

“Qualifying Action” means an action, as defined by The Well Guardian Corporation, which qualifies for a Referral Fee, or any action(s) that result in a new record for that desired channel (e.g., new customer account or approved application).

“Qualifying Link” or “Link” means any type of banner or text link provided by The Well Guardian Corporation to be displayed, distributed, or played on an Affiliate’s site and can be tracked through The Well Guardian Corporation’s Network and that can monitor clicks, sales, impressions, and other tracked activities achieved through the display or placement of such Link.

“Qualifying Product(s)” means a Product that qualifies for a Referral Fee as defined by The Well Guardian Corporation’s Referral Fees and the sale of which will result in the Affiliate being paid a percentage of the sale as a Referral Fee. Not all click-throughs qualify for Referral Fees. Please refer to your Insertion Order for your specific rates and exclusions.

“Referral Fees” means the payment an Affiliate will receive for any qualified action as defined by our referral fee statement, selling The Well Guardian Corporation’s products through Qualifying Links or Banners. See here for

Affiliate Fees:  We offer a $25.00 commission for completed transactions as a result of the individual referral link(s) provided to our enrolled affiliates.

  1. Enrollment In The Program

2.1. Enrollment Process. To begin the enrollment process, you must submit a complete Affiliate application through the https://www.wellguardian.us/affiliate-home/affiliate-register/. We will evaluate your application and will notify you of your acceptance or rejection for participation in the Program. We may reject your application if we determine (in our sole discretion) that your site is, as further defined in this Section (i) unsuitable for the Program for any reason, (ii) involved in prohibited activities.

If your application is not accepted, you may reapply to the Program at any time. If you are accepted into the Program, you will be able to participate in the Program subject to the terms and conditions of this Agreement as well as your agreement with the Network. Even if you are accepted to participate in the Program and your site is thereafter determined (in our sole discretion) to be unsuitable based on our criteria for the Program, we may terminate this Agreement and you may no longer link to our site. Our acceptance criteria are subject to change at any time without prior notice.

2.2. Unsuitable sites. A site may be found unsuitable if it falls under any of the following conditions. Conditions are but are not limited to, sites that:

contain or promote sexually explicit materials or that could be deemed obscene, pornographic, or excessively violent;

Promote violence or hate towards any persons or groups;

Promote discrimination based on race, sex, age, religion, nationality, disability, or sexual orientation;

Promote illegal activities;

Promote the sale or use of tobacco products, alcohol products, or gambling;

Violate any federal, state, or local law (including privacy and “spam” laws);

Contain material that, in our sole judgment, is defamatory, fraudulent, or harassing;

Misrepresent themselves as a The Well Guardian Corporation Web site by using the “look and feel” of or text from our site;

Include “The Well Guardian Corporation” or variations or misspellings thereof in their domain names;

Otherwise violate intellectual property rights of The Well Guardian Corporation or its affiliates;

Infringe on The Well Guardian Corporation’s or any third party’s intellectual property, publicity, privacy, or other rights;

Do not clearly state an online privacy policy to their visitors;

Require a user name and password to access;

Are non-US-based sites or sites that primarily serve a non-US based audience;

Are unable to direct a reasonable amount of traffic by way of sales volume, clicks and page views to our site;

Excessively use pop-ups;

Require downloads and/or knowingly download software to visitors’ computers;

Link to or provide a portion of their commission or Affiliate benefits to sites or organizations that violate any of the above criteria;

Are under construction;

Contain any viruses, Trojan horses, worms, time bombs, cancelbots, or other computer programming routines that are intended to damage, interfere with, surreptitiously intercept or expropriate any system, data, or personal information;

Contain software or use technology that attempts to intercept, divert or redirect Internet traffic to or from any other website, or that potentially enables the diversion of affiliate commissions from another website; or

Are otherwise considered, in The Well Guardian Corporation’s sole judgment, offensive or inappropriate.

2.3. Prohibited Activity. The Well Guardian Corporation may elect to reject your site if The Well Guardian Corporation determines in its sole discretion that your site contains or otherwise involves prohibited activity. As a condition to your acceptance and participation in this Program, you agree that you will not undertake or engage in the following practices, and any violation of this Section shall be deemed a material breach of this Agreement and may result in immediate termination from the Program:

Use The Well Guardian Corporation name, or any variation thereof, in any manner not expressly authorized by this Agreement;

Use or otherwise incorporate the word “The Well Guardian Corporation” or WelGard Protection Plan or any variations or misspellings thereof in the domain name(s) of your site(s), or hidden text or source code;

Bid on The Well Guardian Corporation brand keywords, variations or misspellings, or keyword strings (e.g., ‘The Well Guardian Corporation sale”) in search engines or content networks;

Use The Well Guardian Corporation brand keywords, keyword strings or variations or misspellings thereof in the headline, display URL or description of pay-per-click ads or ads or content network ads;

Use your Qualifying Links as the destination URL in any paid advertisement. This is also known as direct-linking.

Use of the content network resulting in being ranked on The Well Guardian Corporation brand keywords;

Engineer your site in such a manner that pulls Internet traffic, for The Well Guardian Corporation brand keywords, away from The Well Guardian Corporation.com via natural search optimization. Techniques include:

Using The Well Guardian Corporation or The Well Guardian Corporation brand keywords in the title tag, domain name, other meta tags, or other on-page factors that influence rankings;

Distribute The Well Guardian Corporation’s Merchandiser Datafeed to a third party shopping site (e.g. Yahoo!, MSN, eBay, Google, AOL, Amazon) regardless of whether or not we are already advertising products on that site;

Engage in cookie stuffing, forced clicks, or the use of popups/popunders or false or misleading links on your site

Use redirects to indicate the referring site was something it actually is;

Attempt to modify or alter our site in any way;

Make any representations, either express or implied, or create an appearance that a visitor to your site is visiting our site (e.g. “framing” The Well Guardian Corporation.com or www.wellguardian.us or www.welgard.com without our prior written approval;

“Scrape” or “spider” The Well Guardian Corporation.com or.The Well Guardian Corporation.com or any other The Well Guardian Corporation site or application for Content (such as images, logos, or text) unless you have The Well Guardian Corporation’s express written consent;

2.4. The Well Guardian Corporation Entities Exemption. Employees, family members of employees, or any entities directly or indirectly owned or controlled by employees or family members of The Well Guardian Corporation or its subsidiaries, suppliers of The WelGard Protection Plan, and advertising, promotion, and fulfillment agencies of The Well Guardian Corporation are not permitted to be Affiliates.

All domains used to post The Well Guardian Corporation affiliate links must be listed in your “approved affiliate” profile. You will provide us with information on how you are promoting The Well Guardian Corporation at our request.

3.Qualifying Links

3.1. Links Usage. If you are accepted into the Program, we will make available to you Qualifying Links that, subject to the terms and conditions of this Agreement, you may display as often and in as many areas on your site as you desire.

3.2. Obtaining Links, Banners, and Images. All Qualifying Links that you will use in the Program will be provided to you by the Network, The Well Guardian Corporation Affiliates communication, or by other means selected by us. You also agree that you will display on your site only Content provided by us, and you will substitute such images with any new images provided by us from time to time throughout the term of this Agreement.

3.3. Link Tracking. The Qualifying Link contains site-specific Network tracking information that identifies your site as a member of the Program and will establish a link from your site to The Well Guardian Corporations. Only valid Qualifying Links obtained through the Network (or via an approved process if hosted outside of the Network’s platform) will be tracked for purposes of determining Referral Fees that you may be eligible to receive on sales of Qualifying Products or Qualified Action(s) generated through your site.

3.4. Link Manipulation. Qualifying Links may not be manipulated in any way, including (a) redirecting links to hide or manipulate their source; (b) Direct-linking, e.g. using your Qualifying Links as the destination URL in any paid advertisement.

3.5. Link and Offer Terms. The terms of an Offer (e.g. special instructions, exceptions, dates valid) will be posted on the Network’s site or otherwise communicated to you. In the event of any inconsistency between the communicated terms of the specific Offer and the terms of this Agreement, the terms of the Offer shall govern.

3.6. Misuse of Offer. Posting or releasing any information about how to work around the requirements of a coupon/promotion will result in immediate removal and termination from the Program.

3.7. Early Promotion. You may not post an Offer before the start and end dates indicated in the Offer terms without written consent by The Well Guardian Corporation. Early Promotion without permission may result in immediate removal and termination from the Program.

3.8. Offer Discontinuation. At any time before you providing a Qualifying Link, we may with or without notice (a) change, suspend, or discontinue any aspect of an Offer or (b) remove, alter, or modify any graphic or banner ad provided to you pursuant to an Offer. You agree to promptly implement any request from The Well Guardian Corporation to remove, alter or modify any graphic or banner ad posted on your site.

3.9. Paid Media Placement. You may not use a Qualifying Link-provided through the Affiliate Program on any paid placements made in partnership with another team at The Well Guardian Corporation (i.e. The Well Guardian Corporation marketing, The Well Guardian Corporation Media Network, or any other The Well Guardian Corporation agency that is purchasing on our behalf.)

  1. Promotion Codes, Coupons, And Special Offers

4.1. Promotion Code Source. You are only allowed to use The Well Guardian Corporation promotion codes that are communicated specifically to you via the Network on behalf of The Well Guardian Corporation. If you use The Well Guardian Corporation promotion codes from other sources (e.g., The Well Guardian Corporation e-mails or other partner or non-partner communications), we may recover any Referral Fee payments resulting from the use of those codes.

4.2. Offer Visibility. Coupons must be displayed in their entirety with the full offer, offer exclusions or disclaimer test, valid expiration date, and code.

4.3. Special Offers. From time to time, we may post on the Network-specific Offers that pay Affiliates a specified Referral Fee for the sale of Qualifying Products. These Offers may not be listed on the Affiliates Fees site and may run for a short period of time.

  1. Requirements And Disclosures.

5.1. Affiliate Link Disclosures. In compliance with the FTC Guidelines, you must clearly and conspicuously identify yourself as an Affiliate on all pages and social media forms where an Affiliate link occurs. You shall include a clear and conspicuous disclosure within any and all pages, blog/posts, or social media posts where affiliate links for our Affiliate Program are posted and where a reader or consumer may not understand that the link is a paid advertisement. You understand and agree that any messaging in contravention of the FTC Guidelines may result in your immediate termination and removal from the Program.

In addition, you must include a disclosure that complies with FTC Guidelines where (a) disclosures must be made as close as possible to the claims; (b) disclosures must be made on each page containing a sponsored link or reference to The Well Guardian Corporation; a single statement on the site or a separate page with your general disclosure statement is not an adequate disclosure; (c) disclosures should be placed above the fold; scrolling should not be necessary to find the disclosure, and (d) social media posts must include appropriate hashtags. FTC Guidelines, including hashtags and disclaimer requirements, are subject to change over time and it’s your responsibility to review and comply with current guidelines as policies may change over time.

Please review the FTC’s “Dot Com Disclosures” and Marketing Guidelines at:

FTC Dot Com Disclosures and The FTC Marketing Guidelines

5.2. SEM and SEO tactics. You are prohibited from engineering your site in a manner that ranks for The Well Guardian Corporation or The Well Guardian Corporation-owned brand keywords and product variants (e.g. “The Well Guardian Corporation”, Threshold”, “The Well Guardian Corporation furniture”, Threshold furniture”, etc.) via search engine optimization, including misspellings (e.g. “Well Guard”, “Well Water Warranty”, etc.). You are prohibited from executing SEM tactics that include but are not limited to the following: bidding on The Well Guardian Corporation or The Well Guardian Corporation owned brands or misspellings of the brands; using The Well Guardian Corporation or The Well Guardian Corporation owned brands in a headline; display URL or description of pay-per-click ads. In addition, you agree to add The Well Guardian Corporation brand terms and phrases as a negative to your campaign to avoid broad/phrase matching.

5.3. Site and Post Auditing. We reserve the right to audit your site without notice to ensure compliance with this Agreement and disclosures. We reserve the right to remove you from the Program if we determine you are not in compliance. You agree to provide The Well Guardian Corporation with unrestricted access to your site for such purpose(s).

5.4. The Well Guardian Corporation Site Modification and Asset Management. You are prohibited from altering or modifying The Well Guardian Corporation Domains or sites in any way. In addition, you are prohibited from scraping or crawling The Well Guardian Corporation’s sites or social media for Content such as images, logos, or text, unless you have The Well Guardian Corporation’s express written consent.

5.5. Use Restrictions of Merchant API. Use of content consisting of application programming interface and information related thereto must be expressly permitted from The Well Guardian Corporation and otherwise is expressly prohibited. You shall not access or otherwise use the API or the Information for any purposes.

6.Communication And Branding

6.1. Press Releases and other Marketing Materials. You hereby agree that you will not make any references to The Well Guardian Corporation or any individual The Well Guardian Corporation employee, or issue any press release(s) or make any other public communication (written or verbal) regarding this Agreement, your use of The Well Guardian Corporation’s Content, or your participation in the Program without having first submitting such material to us and receiving our prior written consent which we may withhold in our sole discretion.

6.2. Social Media. You are prohibited from posting your affiliate links to The Well Guardian Corporation-owned platforms or social media pages (including but not limited to Facebook, Twitter, Pinterest, Instagram, etc.). According to current FTC guidelines, social media posts on your own social accounts must include appropriate hashtags. Hashtags and disclaimers are subject to change over time and it’s your responsibility to review and comply with current guidelines as policies may change over time.

6.3. Charitable Endorsements. If your site donates any portion of its Referral Fees to any school, foundation, or other charitable organization, you may not state or imply that The Well Guardian Corporation endorses such activities or is responsible in any way for the inclusion and donation of funds to any of the schools, foundations or charities associated with your site. In addition, it is recommended that you seek tax and legal advice from your own counsel.

6.4. Email. Any emails must be sent on your behalf and must not state or imply that the email is being sent on behalf of The Well Guardian Corporation. Any email containing The Well Guardian Corporation Content or branding not sourced from the Network must be approved by The Well Guardian Corporation prior to sending.

6.5 Communication with The Well Guardian Corporation. If we ask you for clarification or more information on any Orders or clicks that we suspect may violate our terms and conditions, we expect that you will respond in a timely and honest manner. Violations include (a) being intentionally vague or lying; (b) being unresponsive for a reasonable time period after multiple attempts to reach you; and/or (c) if you cannot substantiate or validate your source of the traffic to our Program.

  1. Development, Operation & Maintenance Of Your Site

7.1. Responsibilities. You are solely responsible for the development, operation, and maintenance of your site and for all the content that appears on your site. Sole responsibilities include the following, in addition to those otherwise provided in this Agreement:

The accuracy, timeliness, and appropriateness of content posted on your site (including, among other things, all product-related materials);

Ensuring that your site does not employ the use of any type of software download or technology that intercepts or re-directs traffic or referral fees to or from any website without the written consent of the merchant;

Ensuring that materials posted on your site do not violate or infringe upon the rights of any third party (e.g. including copyrights, trademarks, privacy, or other personal or proprietary rights);

Notifying The Well Guardian Corporation and the Network of any malfunctioning of the Qualifying Links or other problems with your participation in the Program in accordance with the terms of the Offer and this Agreement.

7.2. Sub-affiliate Networks. Promoting The Well Guardian Corporation through a sub-affiliate network is permitted; provided, however, that you (i) must be completely transparent with regards to where traffic from your sub-affiliates originated, and (ii) must ensure that all sub-affiliates promoting The Well Guardian Corporation program adhere to and comply with the terms and conditions set forth in the Agreement or as otherwise provided to you. . This includes restrictions on advertising through toolbars, browser extensions, and through any paid placements such as a pay-per-click campaign. You shall be fully responsible to the extent that any such sub-affiliate does not adhere to or comply with such terms and conditions. Sub-affiliate networks must also receive approval prior to allowing any type of coupon sub-affiliate to promote the Program. Sub-affiliate networks, content monetization platforms, or third-party networks as classified by The Well Guardian Corporation shall not engage in any solicitation, recruitment, or other activities with prospective or current The Well Guardian Corporation affiliates by offering or exhibiting payout rates greater than those stated by The Well Guardian Corporation.

  1. Order Processing, Tracking, And Reporting

8.1. Processing Responsibility. The Well Guardian Corporation will process orders placed by customers who follow Qualified Links from your site to The Well Guardian Corporation Domain in accordance with applicable legal requirements. We will be responsible for all order processing and fulfillment.

8.2. Order Requirements. We reserve the right to reject customer’s orders that do not comply with any reasonable requirements that we periodically may establish, including but not limited to those in The Well Guardian Corporation’s terms and conditions, viewable here:

8.3. Order Tracking. We will track sales to customers who purchase a protection plan from our site to your site using Qualified Links that you will generate using the Network’s technology. To permit accurate tracking, reporting, and fee accrual, you must ensure that the links between your site and The Well Guardian Corporation’s domains are properly formatted. The Well Guardian Corporation will not be responsible for improperly formatted links regardless of whether you have made amendments to the code or not. The Well Guardian Corporation is unable to track or provide credit for sales from customers that are referred to us with browsers that do not have their cookies setting enabled.

8.4. Reporting. Reports summarizing this sales activity will be available to you through the Network. The form, content, and frequency of the reports are limited to those reports and capabilities available through the Network and may vary from time to time at our and/or the Network’s reasonable discretion. The Well Guardian Corporation is not responsible for any changes that the Network may make in reporting format or timing or the types of reports available.

8.5. Order Inquiry Window. If you believe an action did not track, you may create an action inquiry to provide the missing order details to The Well Guardian Corporation for review. Bypassing an order ID to The Well Guardian Corporation, you are asking The Well Guardian Corporation to verify the order ID and credit your account if the action failed to track. This process is limited to actions that have occurred within the Action Locking period and orders falling outside of the Locking period will not be considered valid.

9.Referral Fees

9.1. Referral Fee Generation. You are only eligible to earn Referral Fees on sales of Qualifying Sales or Qualifying Actions occurring during the term of this Agreement. You will earn Referral Fees based on the Qualifying Actions, according to the current (published rates if no Insertion Order exists) established by us and communicated to you upon acceptance of the Agreement. For a Qualifying Product or Action(s) to generate a Referral Fee, the customer must (a) use a browser that has its cookies setting enabled; (b) follow a Qualifying Link.

9.2. Qualified Actions. Some actions may not be eligible for Referral Fees. Please refer to your Insertion Order for your specific rates and exclusions. Standard rates are published on the affiliate dashboard after you log in at https://www.wellguardian.us/affiliate-home/affiliate-login/

9.3. Site Re-Entering. We will pay a Referral Fee if the customer re-enters during the cookie window specified in the Offer through the Network UNLESS the customer re-enters through another Affiliate’s Qualifying Link or from another marketing link (i.e. paid search, social, email, or other marketing).

9.4. Referral Fee Payment. Referrals are only considered for payment according to the dates and timelines detailed in the current Insertion Order. All determinations of Qualifying Links and whether a Referral Fee is payable will be made by the Network and will be final and binding.

9.6. Reporting Interruptions. Reporting Interruptions. From time to time, the Network tracking for purposes of Referral Fees may be interrupted by site releases or other acts initiated by or on behalf of The Well Guardian Corporation. If the reporting of Affiliate conversion data to our Networks is hindered due to such interruption, The Well Guardian Corporation will use commercially reasonable efforts to provide to the Networks such missing or interrupted affiliate conversion data. If such data cannot be provided through The Well Guardian Corporation’s commercially reasonable efforts, referral fees for the interrupted time period will be calculated based on historical averages for similar time periods.

  1. Reversals

10.1. Cancellations. We reserve the right to reverse orders or Qualified Actions due to cancellations, duplicate tracking, returns, disputed charges, and program violations as outlined in this Agreement.

10.2. Violations. If a violation of this Agreement occurs we reserve the right to reverse orders, set your Referral Fee Rate to 0%, and/or suspend you from the program for the period or orders in question.

  1. Customer Policies And Pricing

11.1.Customer Status. Customers who buy protection plans through the Program will be deemed to be customers of The Well Guardian Corporation, without affecting their status as your customer.

11.2. Customer Policies. All of our rules, policies, and operating procedures concerning customer orders, customer service, and sales will apply to those customers when using our site. We may change our policies and operating procedures at any time at our sole discretion.

11.3. Product Price. We will determine the prices to be charged for products sold under the Program in accordance with our own pricing policies. Product prices and availability may vary from time to time. Due to occasional changes in price, you may not include price information in your site unless it is used as part of The Well Guardian Corporation’s Merchandiser Datafeed from the Network. The Well Guardian Corporation will use commercially reasonable efforts to present accurate information, but we cannot guarantee the availability or price of any particular product or the error-free or uninterrupted operation of our site or the Network’s platform.

  1. Term And Termination

12.1. Program Term. The term of this Agreement will begin upon our acceptance of your Program application and will end when terminated by either party. Either party may terminate this Agreement at any time. In addition, The Well Guardian Corporation may terminate this Agreement immediately if you materially breach or violate any terms or conditions of this Agreement, or if The Well Guardian Corporation determines, in our sole discretion, that there are technical or operational issues (e.g. interruptions caused by or shifts in online/Internet technology) that adversely affect the implementation of the Program, or the orders/referrals were obtained fraudulently or through misrepresentation, in which case we reserve the right to withhold payment of associated Referral Fees pending an investigation of the suspected fraud or misrepresentation. Termination of this Agreement shall also terminate any outstanding Offer. All rights to payment, causes of action, and any provisions that by their terms are intended to survive termination shall survive termination of this Agreement.

12.2. Offer Term. Either party may terminate an offer at any time by deleting its acceptance of the Offer through the Network. Termination of a specific Offer shall not be deemed to terminate any other Offers.

12.3. Termination Requirements. Upon termination of this Agreement, you will immediately cease use of, and remove from your site, all affiliate links to The Well Guardian Corporation’s Domain and all The Well Guardian Corporation-related Content. You agree to return to The Well Guardian Corporation any and all documents or other media embodying The Well Guardian Corporation’s image, marks, or other intellectual property, and you agree that you will not (a) use The Well Guardian Corporation name, or any variation thereof, in any manner not expressly authorized by us; (b) create, publish or distribute any materials, written or verbal, that make reference to The Well Guardian Corporation or any individual within The Well Guardian Corporation, without first submitting such material to us and receiving our prior written consent, which we may withhold in our sole discretion; and (c) use The Well Guardian Corporation name to disparage The Well Guardian Corporation, its products or services, or in a manner that, in our sole judgment, may diminish or otherwise damage the goodwill in our name, Licensed Materials and/or our products and services.

  1. Licenses And Use Of The Well Guardian Corporation Logos And Trademarks

13.1. Trademark Usage. We grant you a non-exclusive, non-transferable, revocable license to (a) access our site Content through the Qualifying Links solely in accordance with the terms of this Agreement and (b) solely in connection with such links, to use our logos, trade names, trademarks and similar identifying material designated in the Offer (collectively, the “Licensed Materials”), only as provided to you through the Network and solely for the purpose of generating the sale of The Well Guardian Corporation product from your site. You agree to the limitations below:

13.2. Intellectual Property Rights. You acknowledge that this Agreement does not provide you with any intellectual property rights in the Licensed Materials other than the limited rights contained herein. We reserve all of our rights in the Licensed Materials and all of our other proprietary rights. You may not sub-license, assign or transfer any such licenses for the use of the Licensed Materials, and any attempt at such sublicense, assignment or transfer is void. We may terminate your license to use the Licensed Materials for any reason at any time at our sole and absolute discretion.

13.3. Licensed Material Usage. You shall not make any specific use of any Licensed Materials for purposes other than generating the sale of The Well Guardian Corporation products from your site without first submitting a sample of such use to us and obtaining our prior written consent, which we may withhold in our sole and absolute discretion. Without limiting the foregoing, you may not use any Licensed Materials in direct mail or email without first submitting a sample of such use to us and obtaining our prior written consent, which we may withhold at our sole and absolute discretion.

You may use the Licensed Materials only for purposes expressly authorized by us and follow the below limitations:

You may only include Licensed Materials in emails and newsletters that are approved in advance by us and are fully compliant with all applicable laws and regulations, including the CAN-SPAM Act. You may not alter, modify, or change the Licensed Materials in any way; for example, you may not change the proportion, color, or font of any trademark.

You may not display the Licensed Materials in any manner that implies our sponsorship or endorsement of your products, services, or site outside of your involvement in the Program.

You may not use the Licensed Materials to disparage The Well Guardian Corporation, its products or services, or in a manner that, in our sole judgment, may diminish or otherwise damage the goodwill in our name and the Licensed Materials.

You may not use the Licensed Materials as a feature or design element of any other logo.

Your use of The Well Guardian Corporation’s name or logo shall be in a manner that is clearly less prominent than that of your products, trademarks, logos, and/or site name.

You may not copy any image on our site except for those links specifically provided to you under this Agreement.

13.4. Licensed Materials Guidelines. You understand and agree that The Well Guardian Corporation a related company of WelGard Protection, owns the Licensed Materials and maybe a necessary party in any undertaking to enforce this Agreement. We reserve the right in our sole discretion to modify these guidelines at any time with notice and the right to take action against and use that does not conform to these guidelines.

  1. Disclaimers

WE MAKE NO EXPRESS OR IMPLIED WARRANTIES OR REPRESENTATIONS WITH RESPECT TO THE PROGRAM, THE LICENSED MATERIALS, OR ANY PRODUCTS SOLD THROUGH THE PROGRAM (INCLUDING, WITHOUT LIMITATION, WARRANTIES OF FITNESS, MERCHANTABILITY, NONINFRINGEMENT, OR ANY IMPLIED WARRANTIES ARISING OUT OF COURSE OF PERFORMANCE, DEALING OR TRADE USAGE). IN ADDITION, WE MAKE NO REPRESENTATION THAT THE OPERATION OF OUR SITE WILL BE UNINTERRUPTED OR ERROR-FREE, AND WE WILL NOT BE LIABLE FOR THE CONSEQUENCES OF ANY INTERRUPTIONS OR ERRORS.

  1. Representations And Warranties

You hereby represent and warrant to us as follows:

This Agreement constitutes your legal, valid, and binding obligation, enforceable against you in accordance with its terms, and you agree not to contest the validity or enforceability of this Agreement under the provisions of applicable law relating to whether certain agreements are to be in writing or signed by the party to be bound thereby.

Any material displayed on your site will not: (a) infringe on any third party’s copyright, patent, trademark, trade secret, or other proprietary or intellectual property rights or right of publicity or privacy; (b) violate any applicable law, statute, ordinance or regulation; (c) be defamatory or libelous; (d) be lewd, pornographic or obscene; (e) violate any laws regarding unfair competition, anti-discrimination or false advertising; (f) promote violence or contain hate speech; (g) promote discrimination based on race, age, sex, religion, nationality, sexual orientation or disability; or (h) contains viruses, trojan horses, worms, time bombs, cancelbots or other similar harmful or deleterious programming routines.

16.Confidentiality

Except as otherwise provided in this Agreement or with our prior written consent, you agree that all information related to this Agreement and/or to your participation in the Program, including, without limitation, the terms of this Agreement, our business and financial information, our customer lists, and our pricing and sales information, shall remain strictly confidential and shall not be utilized, directly or indirectly, by you for your own business purposes or for any other purpose except and solely to the extent that any such information is generally known or available to the public through a source or sources other than you or your affiliates. Notwithstanding the foregoing, you may deliver a copy of any such information (a) pursuant to a subpoena issued by any court or administrative agency, (b) to your accountants, attorneys, or other agents on a confidential basis, and (c) otherwise as required by applicable law, rule, regulation or legal process, provided that, in cases involving (a) and (c), you give prior written notice to The Well Guardian Corporation and allow The Well Guardian Corporation to intercede on our own behalf to the extent that The Well Guardian Corporation seeks to limit the disclosure.

  1. Limitation Of Liability

You hereby agree that The Well Guardian Corporation, including without limitation its respective directors, officers, employees, agents, shareholders, members, partners, licensees, and licensees, will not be liable for any indirect, special, exemplary, consequential, or incidental damages, or any loss of revenue, profits or data, arising in connection with this Agreement, the Program or the Network, even if we have been advised of the possibility of such damages. Further, our aggregate liability arising with respect to this Agreement and the Program will not exceed the total Referral Fees paid or payable to you under this Agreement in the twelve months immediately preceding the date on which the event giving rise to the most recent claim of liability occurred.

  1. Indemnification

You acknowledge that by entering into this Agreement, The Well Guardian Corporation does not assume and should not be exposed to the business and operational risks associated with your business, or any aspects of the operation or content of your site(s). Accordingly, you hereby agree to indemnify, defend and hold harmless The Well Guardian Corporation, our affiliates, licensees and licensors, and each of our respective directors, officers, employees, agents, shareholders and members, from and against any and all claims, actions, demands, liabilities, losses, damages, judgments, settlements, costs and expenses (including court costs and reasonable attorneys fees) (any or all of the foregoing hereinafter referred to as “Losses”), even if such claims are groundless, fraudulent or false, that arise out of or are based on (i) any breach or alleged breach of any representation or warranty or breach of a covenant or agreement made by you, (ii) the content and/or activities of your site (including without limitation any activities or aspects thereof or commerce conducted thereon) or related business, (iii) your use and/or modification of any of the services or materials provided by us or Network in connection with this Agreement; and (iv) your or your employees’ negligence or willful misconduct.

  1. Modification INVESTIGATION

We may modify any of the terms and conditions contained in this Agreement, at any time and at our sole discretion, by posting a change notice or a new agreement on the Network or otherwise communicating such change to you. Modifications may include, for example, changes in the scope of available referral fees, fee schedules, payment procedures, or Program rules. IF ANY MODIFICATION IS UNACCEPTABLE TO YOU, YOUR ONLY RECOURSE IS TO TERMINATE THIS AGREEMENT. YOUR CONTINUED PARTICIPATION IN THE PROGRAM FOLLOWING OUR POSTING OF A CHANGE NOTICE OR NEW AGREEMENT ON THE NETWORK WILL CONSTITUTE BINDING ACCEPTANCE OF THE CHANGE.

  1. Independent Investigation

YOU ACKNOWLEDGE THAT YOU HAVE READ THIS AGREEMENT AND AGREE TO ALL TERMS AND CONDITIONS IN THIS AGREEMENT. You understand that we may at any time (directly or indirectly) solicit customer referrals on terms that may differ from those contained in this Agreement or operate Web sites that are similar to or compete with your Website. You have independently evaluated the desirability of participating in the program and are not relying on any representation, guarantee, or statement other than as set forth in this Agreement.

  1. General

21.1. No Agency. You and The Well Guardian Corporation are independent contractors, and nothing in this Agreement (including any Offer) will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between the parties. You will have no authority to make or accept any offers or representations on The Well Guardian Corporation’s behalf. You will not make any statement, whether on your site or otherwise, that reasonably would contradict anything in this Section.

21.2. Governing Law; Venue. This Agreement has been made in and shall be construed and enforced in accordance with the laws of the United States and the State of Minnesota, without reference to rules governing choice of laws. Any action relating to this Agreement must be brought in the federal or state courts located in Hennepin County, Minnesota, and you irrevocably consent to the jurisdiction of such courts.

21.3. Notice. Any notices required or permitted by this Agreement must be delivered to The Well Guardian Corporation via registered mail to:

 

Well Guardian Corporation

Attn:  Affiliate Program

3869 Floating Bridge Trail

Wilmington, NC  28412

 

Any notices required or permitted by this Agreement or communications in connection with the Program will be sent to you by The Well Guardian Corporation via email at the address you provided in your Affiliate Application.

21.4. Severability; Interpretation. The provisions of this Agreement are independent of and separable from each other, and no provision shall be affected or rendered invalid or unenforceable by virtue of the fact that for any reason any other provision may be invalid or unenforceable in whole or in part. In the event of an inconsistency between the terms of this Agreement and the Network agreement terms and conditions, the terms of this Agreement shall govern.

21.5. Assignment. You may not assign this Agreement, by operation of law or otherwise, without our prior written consent, which may be withheld at our sole discretion. Subject to that restriction, this Agreement will be binding on, inure to the benefit of, and enforceable against the parties and their respective successors and assigns.

21.6. Waiver. Our failure to enforce your strict performance of any provision of this Agreement will not constitute a waiver of our right to subsequently enforce such provision or any other provision of this Agreement.

21.7. Equitable Relief. The parties agree that any breach of either of the party’s obligations regarding trademarks, service marks, trade names, confidentiality, links or the removal of links, and/or user data may result in irreparable injury for which there may be no adequate remedy at law. Therefore, in the event of any breach or threatened breach of a party’s obligations regarding trademarks, service marks, trade names, confidentiality, links or the removal of links, and/or user data, the aggrieved party will be entitled to seek equitable relief in addition to its other available legal remedies in a court of competent jurisdiction.

21.8. Force Majeure. You acknowledge that The Well Guardian Corporation’s and the Network’s servers, equipment, and services (e.g., tracking and reporting) may be subject to temporary modifications or shutdowns due to causes beyond The Well Guardian Corporation’s and the Network’s reasonable control. Such temporary service interruptions will not constitute a material breach of this Agreement.